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Commercial Rotational Development Program
 Empowering marketers to transform patient lives

ABOUT THE PROGRAM

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The Commercial Rotation Development Program (CDRP) is a comprehensive 3-year program that aims to develop the skills and experiences of participants and prepare them for successful commercial careers at Genentech. The program comprises one 14-18 month field sales assignment and two 9-month home office assignments, with the field sales assignment requiring full geographic flexibility and the possibility of being stationed anywhere in the United States.

Upon successful review of the application, the company will help determine the best-fit rotation for the participant. Overall, the Commercial Rotation Development Program offers a unique and valuable opportunity to accelerate their career development and growth within the industry.
Examples of Work

The program is designed to provide participants with rotational opportunities within Sales, Marketing, Market Access, Customer Experience, and other relevant departments. Through a combination of field and office rotations, participants can develop a well-rounded skillset and gain practical experience that will be invaluable to their future contributions and success at Genentech.
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Testimonials

Listen to what our alumni and current candidates have to say about CRDP
“I found my CRDP experience to be incredibly valuable, allowing me to explore various therapeutic areas and commercial functions in a short time. Each rotation has helped me build skills and develop as a better marketer and collaborator. For example, my sales rotation taught me to prioritize customers in every project and understand how marketing strategies are executed through field partners. I've also appreciated the continuous support from my fellow cohort members and alumni.”
Connie Chai
CRDP Alumni
Senior Marketing Manager
"Being in CRDP has given me the chance to work across a diverse set of therapeutic areas and commercial functions in a short period of time. In just two years, I’ve sold to four different customer types and have worked internally across five teams - in addition to taking active roles on smaller cross-functional teams like Cultures & Values and gPride. My Access rotation provided a broad understanding of the strategies and decisions needed to ensure patient access to our medicines. Now, I'm excited for my final rotation in Marketing, focusing on a launch brand! ”
Hannah Plon
 Current CRDP Member

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